Arm And Hammer Logo History

What was the inspiration for the arm hammer brand logo.
Arm and hammer logo history. According to the company the arm and hammer logo represents vulcan the roman god of fire and metalworking. Original photos supplied by gary tote of virginia. The arm hammer logo dates back to the 1860s. Arm hammer is a brand of baking soda based consumer products marketed by church dwight a major american manufacturer of household products the logo of the brand depicts the ancient symbol of a muscular arm holding a hammer inside a red circle with the brand name and slogan originally associated solely with baking soda and washing soda the company began to expand the brand to other.
The arm hammer brand is one of the longest running and most recognized u s. Arm hammer logo png. The iconic image of an arm raising a hammer was created to represent vulcan the roman god of fire. Over time this strong and powerful icon becomes recognized as a symbol of quality all across the world.
Church ran a spice business known as vulcan spice mills. It is a american made steel faced wrought iron bodied anvil made by the columbus anvil and forging company. Manufactured by illinois iron bolt co carpentersville il aka american skein foundry company. Church joined his father as a member of church co.
It symbolizes the myth of vulcan the roman god of fire who would strike his mighty hammer on his anvil. The company was established in 1846 and today it is known all over the globe with its soda based deodorant as the most popular product. Vulcan anvil with arm and hammer logo. The arm and hammer brand logo should not be confused with the vulcan arm and hammer logo.
Arm hammer is an american brand of personal hygiene products and household goods. The arm and hammer is a symbol consisting of a muscular arm holding a hammer used in ancient times as a symbol of the god vulcan it came to be known as a symbol of industry for example blacksmithing and gold beating it has been used as a symbol by many different kinds of organizations including banks local government and socialist political parties. Since then this trademark has become one of the world s most recognized logos a symbol of the company s tradition of integrity and quality. 1878 logo from hal morgan br symbols of america br artifact from the labor archives research br center sfsu br church sons later church and dwight started using the arm hammer br emblem in 1878 inspired by an earlier family venture vulcan spice mills br which used a similar logo.
They were made from about 1875 until about 1969. Photos provided by kevin malinak. The wrought arm and hammer anvil is often confused with the cheaper cast vulcan anvil. Arm and hammer brand anvil.
The arm hammer logo is brought over from son james business vulcan spice mills.